Marketing Declassified

Comprehensive Property Services – Home Improvement Company in Columbia, SC

Watch the video below and I’ll show you 3 things you can do yourself to improve your digital marketing and grow your business.

Comprehensive Property Services in Columbia, SC looks to have a great business!

They told me they¬†have been in business since 1991, work 7 days a week and are “crushing it”. ¬†Freakin’ awesome!!! ¬†It is a great accomplishment. ¬†This is the exact type of customer we look for… if they are ready to GROW! ¬†IF!!!

Comment below if you have any questions or want to add to this conversation.

I went through the website and here is what I think.  First off, I think it looks great.  Clean and easy to navigate.  There are a few things that might help out though.

Quick Wins:

  • Make the phone number “clickable”. ¬†It looks very nice on the phone but make it as easy as possible for a mobile user (60% or more of the users) to call you
  • Add more content – you only list one service. ¬†List them all and talk about them in more detail
  • Build up your Google My Business page. ¬†There are only 2 photos. ¬†Add lots more. ¬†Add posts. ¬†Add descriptions etc.

Longer Term Marketing Strategy for the Home Improvement Contractors:

  • Continue adding content to your website
  • Claim your Yelp page. ¬†Yelp will show up in the search engine, make sure you have all your information in there. ¬†Note: ¬†They will bug the shit out of you to advertise with them. ¬†Do it if you want but you don’t have to! ¬†Just say no. ūüôā
  • Claim any other social or directory page you can. ¬†These help you rank in the maps.
  • Earn more links. ¬†Links are still the lifeblood of ranking your site. ¬†You have zero and you get zero traffic. ¬†You must go looking for places to link back to you. ¬†Provide helpful information to forums or blogs and they usually allow for a link back. ¬†These are hard to get and take time but they are a MUST.

Spread the word on more of the services you offer like drain cleaning, plumbing, home improvement, home repairs, home maintenance and any other service you provide.

We reviewed some of your competitors and hopefully you’ll see how much of the business they are getting and you are not.

Competitors like:

Aero Plumbing, Superior Plumbing and Gas, Wise Guys Home Improvement

There are other cities close to Columbia that you can start to gain business in too if you’re ready. ¬†Cities like
New Dublin, SC
Waverly, SC
Belleview, SC
Elmwood, SC
Wales Garden, SC
Allen Benedict Court, SC
Butchertown, SC
Olympia, SC
Shandon, SC
Forest Hills, SC
Melrose Heights, SC
Saxton Homes, SC
Park Place West, SC
Booker Washington Heights, SC
Colonial Heights, SC
Riverbanks, SC
Saluda River Estates, SC

If you are wanting more these are just a few things you can do to grab more business.

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Just leave a comment below with any questions you have.

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